OUR PLANET FIRST FORMULA FOR THE VERY BEST SKIN

Our name was inspired by maths. The power of subtracting something to create something better.

So we thought we would share the SBTRCT formula for planet first, vegan skincare that will deliver expert results that you can see and feel.

SBTRCT = -80% Water + Expert ingredients + 100% Dermatologically approved x2 Longer lasting + Vegan skincare formulations - Millions of pieces of plastic in our oceans

- 80% Water: Our products are waterless, concentrated and undiluted - creams & lotions contain up to 80% water - doing nothing for your skin

+ Expert ingredients: Our solid skincare contains the very best proven ingredients needed for great skin such as Vitamin C. Retinoids, Rosehip Oil, Squalane and Shea Butter, so you don’t have to compromise on performance

100% Dermatologically approved: Our gentle products are suitable for all skin types, including sensitive skin

x2 Longer lasting: Our solid formats last on average twice as long as traditional formulations

+ Vegan skincare formulations: All our skincare formulations are certified by the Vegan Society as well as Cruelty Free International

- Millions of pieces of plastic from our oceans and landscapes - our packaging is plastic-free and domestically compostable

= Expert, plastic-free, solid, vegan skincare.

Switch to plastic-free, solid, vegan skincare today. A+ for your skin and A+ for the planet.